Meitu’s Picchi Hits $1.11M ARR as Firm Marks 18th Anniversary

The disclosure matters less for the revenue figures themselves — modest at this stage — than for what it signals about Meitu's internal model: parallel, small AI studios used as low-cost probes for product-market fit, with the two validated ones now visible externally. That structure is worth watching as a template other consumer app firms may copy, since it lets a company test many AI products without betting the core business on any single one. Whether the remaining eight studios produce comparable validation, or get quietly retired, is the open question.