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Hong Kong Actor Alex Fong Reveals Heavy NFT Losses as Star-Backed Collections Collapse

Hong Kong actor and singer Alex Fong said in an October 2026 interview on the web show Chill Good that he bought NFTs during the pandemic and lost more than he had on stocks, with the sum large enough that he never told his family. The disclosure comes as star-backed collections have cratered: ZombieClub, co-created by Shawn Yue, traded at about 0.0064 ETH on OpenSea as of October 14, 2026, roughly 99% below its 0.666 ETH mint price, with zero 24-hour volume.

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AI take

Celebrity-fronted NFT drops were sold on audience trust as much as on art or utility, and the ZombieClub floor sitting near zero with no 24-hour volume shows that trust converts into no secondary bid once the promotional cycle ends. Fong's admission matters less as a personal anecdote than as a signal that even well-connected buyers lacked an exit, a pattern that echoes through other star-backed collections. The open question is whether this round of losses pushes talent and their audiences toward tokenized assets with clearer cash flows and reporting, or away from the category altogether.

Generated by AI for reference only.

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