Binance Founder CZ Calls $300K X Payment to Yi He ‘Fake’
TREE NEWS reports: Binance founder Changpeng Zhao (CZ) has dismissed rumors that X (formerly Twitter) paid nearly $300,000 in creator revenue to Binance co-founder Yi He over a two-month period. The speculation arose after a user posted a screenshot purportedly showing the payout, prompting CZ to respond directly: “It’s fake.”
The rumor gained traction amid heightened scrutiny of crypto executives’ earnings from social media platforms, particularly as X expands its creator monetization program. While CZ did not elaborate on the source of the screenshot or whether any portion of it was accurate, his flat denial underscores the challenges of verifying unconfirmed claims in the crypto community.
Context: X’s Creator Payouts and Crypto Influencers
X has been rolling out creator revenue sharing, allowing eligible users to earn a share of ad revenue. High-profile crypto figures, including CZ and Yi He, have large followings on the platform, making them prime candidates for such payouts. However, the exact figures are rarely disclosed publicly, leaving room for speculation and misinformation.
The incident also highlights the growing intersection of social media and crypto, where influencers can leverage their platforms for both reputational and financial gain. For Binance, which has faced regulatory pressure globally, maintaining transparency around its executives’ activities is crucial. CZ’s quick rebuttal may be an attempt to prevent the rumor from gaining further traction and to protect the exchange’s image.
Industry Implications: Information Verification in Crypto
The crypto industry is no stranger to rumors and fake news, which can move markets and damage reputations. This episode serves as a reminder of the importance of verifying information before spreading it. As social media platforms become more integrated with crypto, the line between genuine engagement and manufactured hype blurs, making it harder for retail investors to discern fact from fiction.
Moreover, the rumor mill often targets prominent figures like CZ, who has a massive following and a history of engaging with the community. His direct denial is consistent with his past behavior of addressing rumors head-on, which has helped him maintain credibility.
Forward-Looking: Transparency and Accountability
As X’s creator program evolves, expect more scrutiny on payouts to crypto personalities. Platforms may need to implement clearer verification mechanisms to prevent misinformation. For Binance, the focus remains on regulatory compliance and rebuilding trust after a turbulent period. CZ’s denial, while brief, reinforces the need for vigilance in an industry where information spreads rapidly and can have tangible consequences.
Moving forward, stakeholders should rely on official channels for confirmation and treat viral claims with skepticism until proven otherwise. The crypto community’s ability to self-correct through fact-checking will be key to its maturation.




