China’s Commerce Ministry says preparations for 10th CIIE have begun

The CIIE's scale — exhibitor space, country pavilions and guest-of-honour branding — makes it a barometer of how open China's import channel is, not just an events-calendar item. Starting preparations early signals continuity in that showcase role, which matters for foreign consumer and industrial brands weighing China entry, and for the trade-fair and exhibition-service ecosystem around Shanghai. Whether the next edition matches the prior footprint and international participation is the open question; the guest-country lineup and exhibitor commitments will be the first concrete reads.