TREE NEWS update: UBS is recruiting two digital-asset executives in New York. An IB Digital Assets Product Manager will drive the investment bank’s digital-asset strategy across tokenization, stablecoins, settlement infrastructure, custody and DLT-based business models, with a base salary of $225,000 to $242,500. A Digital Assets Distribution Manager will build cross-divisional distribution for digital-asset products bank-wide, focused on turning tokenized products into scalable, commercially viable offerings.
UBS Hires Two Digital Assets Heads in New York to Focus on Tokenization and Stablecoins
UBS is staffing for distribution and product build-out, not just research — a signal that tokenization and stablecoins are being treated as commercial lines inside a major investment bank rather than pilots. The split between product strategy and cross-divisional distribution suggests the harder problem is selling tokenized products at scale, not creating them. The open question is whether this reflects genuine client demand or banks positioning ahead of expected regulatory clarity in the US.
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