TREE NEWS update: Dee Goens, co-founder of Zora, has taken over as CEO from Jacob Horne. Goens said the protocol’s headcount has fallen below 10 following a reduction this year, and named ZORA buybacks among his first priorities. Fees from Zora’s Base deployment are down 99% from a year ago.
Zora Co-Founder Dee Goens Replaces Jacob Horne as CEO
A founder-led handover at a protocol running with a very small team is a meaningful signal about how Zora intends to operate through a prolonged revenue trough. Naming buybacks as a first priority, while fees from the Base deployment have collapsed, puts the emphasis on token-side mechanics rather than product traction — a gap worth watching. The open question is whether a leaner headcount and buyback focus translate into anything on the fee side, or simply manage a shrinking base.
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