TREE NEWS update: Sources say social media platform X is negotiating to pay creators using stablecoins such as USDC. This move would integrate crypto payments into the mainstream social media ecosystem, potentially boosting stablecoin adoption. The deal is not yet finalized.
X in Talks to Pay Creators with Stablecoins Like USDC
The signal here is less about X's creator payouts than about distribution: stablecoins reaching a mainstream social platform's payment rails is a different adoption vector than exchange or DeFi usage, where the audience is already crypto-native. It matters most for stablecoin issuers and the payment infrastructure competing for that flow, since platform-level integration tends to normalize the asset class for users who never opted into crypto. The open question is whether the talks conclude and whether payout mechanics stay purely dollar-denominated or extend into other assets.
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