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ByteDance’s Doubao Work Integrates with Feishu Aily, Plans Major Price Cut

ByteDance’s Doubao Work has been deeply integrated with Feishu Aily and will in future be billed entirely by actual token consumption, with the new product expected to sell at a significantly lower price. Doubao Work currently only supports ByteDance’s in-house Doubao-series models, and the company is developing smaller, higher-performance models to cut costs for enterprise clients. It will later allow enterprises to plug in their own procured large-model APIs and settle directly with model vendors.

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AI take

The move matters less as a product launch than as a pricing and platform signal: billing by actual token consumption, with a significantly lower price, shifts enterprise AI competition toward cost transparency rather than capability alone. Locking Doubao Work to in-house models today, while building smaller models to cut enterprise costs, suggests ByteDance is absorbing margin to win workplace adoption. The pledge to let enterprises plug in their own procured model APIs and settle directly with vendors is the real pivot, turning the product into a neutral layer over rival models. Whether that openness actually arrives, and how model vendors respond, is the open question.

Generated by AI for reference only.

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