Deloitte China Chair Jiang Ying: CIIE Promotes Two-Way Open Trade

The significance here is less about the expo itself than about how China is framing inbound trade: bundling import, distribution and onshore investment under one platform signals a push to present market access as an integrated offer rather than a procurement event. Deloitte's chair lending corporate weight to that framing matters for multinationals weighing China exposure. What's worth watching is whether this three-brand structure translates into measurable onshore investment commitments, or remains a messaging exercise.