TREE NEWS update: Solana’s advertising campaign on the exterior of the Citigroup Tower in Shanghai’s Lujiazui district was abruptly halted by Chinese authorities, and a planned “Solana Accelerate China 2026” event in the city was stopped before it began. The People’s Bank of China responded to the incident, which sparked widespread discussion in the crypto industry. The central bank’s Financial News reported the developments.
Solana Shanghai Billboard Ad and Event Halted by Chinese Authorities
The notable detail is not the halted billboard but the central bank's public response — a signal that visibility, not just trading, is now a regulatory flashpoint in mainland China. This affects projects attempting brand-building through physical advertising in jurisdictions with restrictive crypto stances, and it puts event organizers on notice that permits and promotion carry their own risk. Whether the PBOC's commentary hardens into a broader standard for how crypto brands may appear in public spaces is the open question worth watching.
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