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Porsche Dealers Deny Cayenne Discounted to 618,000 Yuan

Porsche dealers in Beijing said the Cayenne is not available at the 618,000-yuan price circulating in market rumors, which claimed a 300,000-yuan cut from the 918,000-yuan list price. One dealer salesperson said the Cayenne now costs over 800,000 yuan to complete purchase and is out of stock, while the Macan can be had for 540,000 yuan on the road.

Original source

AI take

The denial matters less than the fact that dealers are fielding the rumor at all: it signals real pricing pressure in China's premium SUV segment, where the Cayenne is a margin anchor for Porsche. The Macan's on-the-road figure, offered unprompted, suggests discounting is concentrated in volume models rather than the flagship. Whether list-price discipline holds across Porsche's China network, and how long the Cayenne stays out of stock, are the open questions worth tracking.

Generated by AI for reference only.

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