Compound DAO Taps Coinbase, Anchorage Alumni for $52M Institutional Push

The hire matters less as a headline than as a signal: a blue-chip lending DAO is funding a formal institutional sales function rather than relying on organic, crypto-native demand. That shift reflects where the growth constraint now sits — not protocol design, but compliance, custody and counterparty onboarding that institutions require. The competitive gap to Aave is the backdrop, and whether a dedicated institutional team can narrow it is the open question worth watching.