Binance and $U Launch Flexible Savings Promo With Up to 7% APR

The tiering is the real signal here: the headline 7% is reserved for the highest VIP brackets, while ordinary users are capped at a modest 8,000 $U at roughly 6%. That structure rewards deposit size and existing account status rather than broad access, which is a loyalty-retention tool as much as a yield offer. It also puts pressure on competing venues to match headline rates during the promo window. Whether the boost pulls durable deposits onto the platform or simply shifts funds for the campaign's duration is the open question.