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Xiaomi CEO Lei Jun says firm invested 21B yuan in chipmaking

Xiaomi founder and CEO Lei Jun said at the 2026 Xiaomi autumn flagship launch event on Sept 7 that the company has invested 21 billion yuan in chip development so far, part of a planned 500 billion yuan over 10 years. He noted the Xuanjie O3 chip is now in commercial use, with O100 and D100 models expected in the first half of next year.

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AI take

This disclosure moves Xiaomi from a smartphone maker into a deeper semiconductor commitment, signaling that consumer hardware margins may increasingly hinge on in-house silicon. The scale of the investment, set against a decade-long plan, suggests a strategic pivot that could reshape supply-chain dependencies and competitive positioning in the Chinese electronics sector. For market watchers, the key question is whether Xiaomi's chip roadmap stays on schedule and translates into product differentiation, as delays or yield issues would expose the firm to the same volatility that has affected other vertically integrating hardware firms.

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