East Money’s H1 Report: Non-Money Fund Scale Tops 1 Trillion Yuan, No Interim Dividend
TREE NEWS reports: In a significant development for China’s financial sector, East Money Information Co., Ltd. (东方财富) released its 2026 semi-annual report, revealing a milestone: its fund distribution platform, Tiantian Fund (天天基金), surpassed 1 trillion yuan in non-money fund assets under management (AUM). The report also showed robust growth in revenue and profit, driven by strong retail trading and fund sales. However, the company chose not to pay an interim dividend, citing its growth strategy.
Key Financial Highlights
For the first half of 2026, East Money reported total operating revenue of 10.505 billion yuan, a year-over-year increase of 53.22%. Net profit attributable to shareholders reached 8.064 billion yuan, up 44.85%. While these growth rates lag behind industry leaders like CITIC Securities, they outpace many regional and traditional brokers.
In its securities business, East Money’s brokerage segment handled 26.45 trillion yuan in stock and fund transactions, a substantial year-over-year increase. Commission and fee income rose 54.78% to 5.955 billion yuan, while net interest income grew 58.65% to 2.271 billion yuan.
Tiantian Fund’s Asset Scale Breakthrough
As of the end of June 2026, Tiantian Fund had listed 164 fund managers and 24,264 fund products. Non-money fund AUM reached 1.012 trillion yuan, up from 770 billion yuan at the start of the year. Equity fund AUM stood at 526 billion yuan, up from 450 billion yuan. The platform executed 211 million fund subscription/redemption transactions, with total fund sales of 1.8902 trillion yuan, of which non-money fund sales were 1.2554 trillion yuan.
Revenue from financial e-commerce services, primarily fund distribution, reached 2.085 billion yuan, a 47.22% increase, with a gross margin of 93.28%.
Technology and AI Investments
East Money is increasingly focusing on AI and data services. Its financial data services business generated 2.273 billion yuan in revenue, up 44.32%. The company invested 540 million yuan in R&D, up 8.25%, to enhance its proprietary AI model, ‘Miaoxiang AI,’ which powers features like ‘Miaoxiang Claw’ and ‘Skill Square.’
Dividend Decision: No Interim Payout
Despite strong earnings, East Money announced it will not distribute an interim cash dividend, nor issue bonus shares or convert capital reserves into share capital. This decision may disappoint income-focused investors, but it signals management’s preference to reinvest in growth and technology.
Market Impact and Analysis
East Money’s results reflect the booming retail investment appetite in China, especially for mutual funds. The surge in non-money fund AUM indicates a shift from bank deposits to wealth management products, a trend that could persist as interest rates remain low. For the broader market, this implies continued inflows into equities and bonds, potentially supporting asset prices.
For investors, East Money’s performance is a bellwether for the online brokerage and fund distribution sector. Its growth, though slower than some peers, demonstrates resilience and the power of digital platforms in financial services. The lack of dividend may be a short-term negative, but long-term growth prospects remain intact given the company’s AI investments and expanding market share.
Key Takeaways for Investors
- Retail Fund Boom: The rapid growth in non-money fund AUM suggests strong retail demand for wealth management products, benefiting platforms like Tiantian Fund.
- Technology as a Moat: East Money’s AI-driven platform enhancements are likely to improve user engagement and operational efficiency, supporting future growth.
- Dividend Policy: The decision to skip interim dividends may be a signal of reinvestment priorities; investors should watch for year-end dividend announcements.
- Competitive Landscape: While East Money grows, it faces intense competition from banks, other online platforms, and traditional brokers, which could pressure margins over time.



